Instagram, the latest trending Facebook owned photo-sharing website has another 100 million new users in the previous nine months, crossing the celebrity favorite micro-blogging site Twitter having 316 million monthly active users.
The monthly active users of Facebook count to 1.49 billion, 900 million users to its overtaken WhatsApp messaging and the Facebook Messenger still stands at 700 million users.
Instagram did not take long in getting the attention of high-profile celebrities like David Beckham, footballer Toni Kroos and Caitlyn Jenner. Now, almost every celebrity uses Instagram and the day is not far when it will be crossing the popularity of Facebook.
According to Forbes, Instagram has over 400 million users and more than 75% of the users are from outside United States. That accounts for a huge usage of Instagram around the world.
“When Instagram was launched nearly five years ago, 400 million seemed like a distant dream,” Facebook said in a blog post. “Now, we continue to strive to improve Instagram. Helping you experience the world through images and connect with others through shared passions,” the post added.
Asia, Brazil, Europe, Indonesia and Japan inhibit half of 100 million new Instagram users. In June, the everyday photo sharing count was 70 million and now it has increased to around 80 million.
The ad revenue of Instagram is going to reach $1.5 billion in 2016 and $2.8 billion in 2017. As said by the global research firm eMarketer.
The global ad revenue of Instagram is expected to be $600 million this year. Facebook did not expose the revenues of Instagram however, analysts estimated it. Instagram has tested ads on the platform for the first time and the ad offerings are also being improved.
Instagram is famous for posting different kinds of Selfies like travelling Seflies, eating Selfies and Dubsmash videos. Basically, it’s all about photos and videos. Instagram is simple, easy to use, without any complications unlike twitter.